User Experience
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Yesterday I took part in a workshop on Design Thinking. The exercise that fascinated me most was when we paired up with strangers to create a product for them. We started by empathizing with the “customer” by talking to them. My partner was international and was carrying all these receipts in his wallet for reimbursements…
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I was with my friend, on line at a local submarine sandwich shop, watching the man behind the counter make sandwiches. He was a samurai. His moves were methodical and precise. Mustard on the bun. Salami slices. Onions and peppers evenly spaced and flattened. Toaster oven. Next sandwich. He was a one-man assembly line. We…
brian mayer 